Wednesday, 6 April 2016

                                                    BEYONCE IVY PARK


  Bey just launched IVY PARK.  She released a video for her new leisure clothing line and named it IVY PARK.  Sounds like Blue Ivy her daughter's name.  She says IVY PARK was inspired by her favorite park in Houston. This is the place she goes to in her mind when she needs strength. Times like when she gave birth to Blue Ivy. Says Bey.
                                   
Well this is something celebrate right? But someone throws shades and the social media battle begins. The sting comes from Lululemon. Firstly, Sly took to his twitter to tweet " Is Ivy park supposed to be like Lululemon?" As though that was not enough, Lululemon themselves posted on their twitter '' They say imitation is the best form of flattery. Maybe Beyonce is so crazy in love with our brand, she made her own. (You remember the crazy in love song of Bey right)  Is true Lululemon sells and owns their own leisure clothing line but is completely nothing like Bey's leisure clothing line. Well Lululemon is like that nest door neighbor that wants you to know he is the first to move into a street or the first to buy a car and blah blah. They just want you to know they did it first!
 BeyHive did not take it lightly with Lululemon as they all came stinging back immediately. BeyHive tweets "We don't plan to bow down to the Queen B when it comes to work gear but you know we are going to keep dropping her albums". That was in response to a fan who said that " lululemon about to go bankrupt because Beyonce released an active wear line #gamechater"
Lululemon tweets "We are not throwing punches. Everyone needs a little competition" Fans of Bey could not take it anymore as they came after Lululemon. One tweets. "Think twice before you come after queen Bey, least you get stung by the #BeyHive" and on and on they go.
Meanwhile Beyonce went on to cover different magazines and even granted interviews for IVY PARK.  All we can say is GO GIRL!

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